Nicolas Hoffmann

Portfolio Overview

My portfolio showcases a diverse range of projects, from co-founding and leading a marketing agency to managing digital collectibles and developing comprehensive websites. Each experience highlights my ability to blend creativity with technical expertise, driving engagement, enhancing user experiences, and fostering community growth across various platforms.

At SΦFI Studios, I developed and managed the website, including 38 artist pages, an eCommerce store with 130+ products, and the events section.
As part of my freelance marketing work, I assist in creating advertorials, collaborate with creators to produce user-generated content (UGC) videos, and manage freelancers to ensure smooth project execution. These efforts help clients boost their brand presence and engage their target audiences effectively.
During my time at NexGeMa, I developed two sister websites for a local perfume store, which played a key role in increasing their revenue and expanding into new markets within the region. These websites enhanced the store’s online presence, attracting a wider customer base and boosting overall sales.

Experience & Education

Telindus NL

As a Commission Scheme Analyst Intern, I collaborated with senior management to redesign the company’s sales commission structure. My role involved researching commission models, analyzing their impact on sales behaviors, and developing financial models to evaluate different schemes. I also worked closely with internal stakeholders to draft and refine the new framework, balancing multiple perspectives to create a data-driven, effective commission system.

Freelance Marketing

As a freelance marketer, I worked with various clients to develop and implement tailored digital marketing strategies. This experience allowed me to refine my skills in social media management, content creation, and SEO, while also strengthening my ability to manage client expectations and deliver measurable results.

SΦFI Studios

Handling the management of the website including core design choices, product management, and event/tickets. Managing end to end distribution of blockchain digital collectibles. Running the CRM management to ensure we are capturing data effectively and creating lasting relationships with our customer base

University of Amsterdam

As a Business Administration student at the University of Amsterdam, specializing in Entrepreneurship, Innovation, and Creativity, I am honing my skills in strategic thinking and creative problem-solving. This program equips me with the tools to drive innovation and lead successful business ventures.

NexGeMa

I co-founded NexGeMa, a local business marketing company in Luxembourg, which gave me my first hands-on experience in digital marketing, running a business, and managing client relationships. This venture helped me develop key skills in marketing strategy, client communication, and business operations, laying a strong foundation for my future endeavors in entrepreneurship.

Lycée Michel Rodange Luxembourg

I attended Lycée Michel Rodange in Luxembourg, where I specialized in mathematics and economics. This academic background provided me with a solid foundation in analytical thinking and problem-solving, skills that have been essential in my further studies and entrepreneurial ventures.

Innovative Digital Leader.Aspiring Entrepreneur.